"At Harding+, the world’s only cruise-exclusive retailer, we are proudly partnering with 14 cruise lines and operating on 80+ ships around the globe. With a legacy dating back to 1930, we bring decades of retail expertise and deep cruise industry knowledge to every collaboration. We currently work with 650+ brand partners, delivering best-in-class shopping experiences to cruise guests worldwide. Our mission is to transform cruise retail through powerful partnerships, data-driven insights, and a customer-first mindset.

Unrivalled Reach - With 300+ stores spanning 17,000 m² of retail space and over 6.6 million transactions annually, Harding+ offers brands an unparalleled opportunity to connect with a diverse, high-value customer base at sea.
Global Footprint - Headquartered in Bristol, Miami, and Sydney, our team includes over 1,000 onboard retail professionals and 280 landside experts, all working together to deliver seamless execution and retail excellence.
Data-Driven Decisions - We invest heavily in customer insight and analytics, using data to optimise space, curate the right product mix, and respond swiftly to changing guest preferences.
Innovative Retail Experiences - From bespoke design to ‘exclusive at sea’ brand concepts, we create engaging environments that surprise, delight, and drive performance - tailored to both our cruise line and brand partners.
True Partnership Approach - Everything we do is built on collaboration. We believe it takes true partnership to innovate, and we’re always looking to work with forward-thinking brands who want to grow with us in this exciting space.

Cruise is the fastest-growing sector in tourism - and at Harding+, we’re leading the retail revolution onboard. We’re always exploring new partnerships that align with guest needs and deliver standout experiences.